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Description: This project attempts to resolve questions relating to how members of a specific culture and traditional values perceive communication. The vehicle for this exploration was the use of Ambient media. As a relatively unknown tourist centre the solution required a strong and distinctive presence. The study therefore required me to understand how a 'voice' could be developed for the centre that promoted positive values of tradition and natural history.
Status: Unused proposal
Viewed: 456
Tags: branding • graphic design
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